Britney Spears
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In early 2001, Britney Spears signed a multi-million dollar promotional deal with Pepsi that included television commercials, point-of-purchase promotions, and Internet ties between Britney Spears and the company. Britney Spears has earned over US$370 million from her many, multi-million dollar advertisement and endorsement deals all around the World.. Britney Spears has published four books, including A Mother's Gift, and released seven DVDs, including her self-produced 2005 reality series Britney & Kevin: Chaotic. Other Britney Spears products include a doll and a video game. Britney Spears participated in seven tours including "The Onyx Hotel Tour" in 2004. Britney Spears has grossed over US$350 million from tour ticket sales and over $185 million in merchandise from her tours, the most ever grossed by a performer (male and female).